CEO, Elite Agro Projects, UAE

“Innovations like blockchain traceability, IoT-enabled cold chains, and AI-driven demand forecasting are transforming how food is produced, stored, and distributed, making waste measurable and preventable. At Elite Agritech, digital twin modeling and real-time monitoring through AI and sensors help detect inefficiencies early, optimize resources, and balance production with market demand. Controlled-Environment Agriculture (CEA) is proving to be a scalable and sustainable solution, reducing water and energy use while maintaining consistent yields year-round. In the Middle East, technologies such as desert farming and hydroponics are enhancing food security, while access to green finance and supportive policies are key to enabling farmers to adopt these sustainable practices and invest confidently in innovation.”

Founder and CEO, HKB Tech®, Saudi Arabia

“HKB Tech® combines AI-driven IoT systems with proprietary innovations to create a data-intelligent, resource-efficient agricultural ecosystem that reduces waste, optimizes water and energy use, and makes sustainable farming affordable and scalable. Globally, their technology enhances crop health monitoring, predictive irrigation, and operational efficiency, while in the Middle East, it supports desert farming and Controlled-Environment Agriculture, aligned with Saudi Arabia’s Vision 2030 and national AI initiatives. By fostering public-private collaboration, HKB Tech® demonstrates how technology, policy, and innovation can converge to make sustainability a measurable driver of economic growth, environmental stewardship, and food security.”

Emirati Entrepreneur, Strategic Planner, Oxford-Certified Trainer, Contributor to UAE Vision 2031 in Agriculture, Tourism, Industry, Sustainability, and Climate Adaptation

“Reducing food waste and improving supply chain efficiency relies on AI-driven demand forecasting, smart food-sharing applications, and innovative storage and transport solutions. Technology, from vertical farming to controlled-environment agriculture, helps balance sustainability with cost efficiency, while startups optimize production and distribution across the supply chain. In the Middle East, empowering small and medium producers through partnerships, supportive policies, and smart infrastructure strengthens food security, with innovations like hydroponics, desert farming, and AI-driven resource management, supported by public-private collaboration for sustainable and resilient agriculture.”